Support the Block Party with your Downtown Passport!
- Mar 11
- 3 min read
Updated: Mar 31
Support Tom Tom and Unlock Exclusive Deals throughout the Downtown Mall
If you’ve been to the Downtown Mall Block Party, you know it is the party of the year for Charlottesville. It is one of our most inclusive celebrations, bringing 25,000+ attendees each day to make friends and experience all the cultures of our city.
You can support the Block Party, by making a donation and grabbing a Block Party Passport to enjoy amazing special offers at local businesses during the event - and beyond! Get yours early, or stop by one of the Tom Tom Booths during the Block Party.
::: 2026 DEALS :::
All deals valid during the Block Party (April 24 & 25) unless otherwise noted.
FOOD AND DRINK:
20% off any appetizer
10% off any food item (or items)
Free cheese slice with a purchase.
Bar only - $1 dollar per beer sold from Honor Brewing will be donated to Cultivate Charlottesville.
Raffle Entry for gift card During the Zero on Zero Dance Party on Thursday, April 23 at Corner Juice.
Raffle entry for a $125 gift certificate with purchase of entree
Free latte with any paffle purchase
Buy two get one free slice of fudge
10% off any food item (or items)
$1.00 from each Tom Tom latte donated directly to the Tom Tom Foundation
April 22- 26
10% discount on all orders PLUS raffle entry for gift card.
$7 Glasses of Happy Hour White or Red Wine and $7 draft beers
Buy a glass of wine, get 20% off any bottle from our menu on your next visit
Deal good between April 24 - May 15
CLOTHING + SHOPPING
15% off any one item (excludes luxury jewelry).
For the week of the festival, April 22 - 26
With every purchase, enjoy a free gift and a chance to win a $25 gift card in our raffle.
April 24 - 26
15% off all purchases
10% off entire purchase
Visit the store and enter a raffle to receive Two Engraved Pewter Jefferson Cups
LIFESTYLE
10% discount off entire purchase
Free raffle entry for 1 of 4 $30 gift cards
Half Price classes on April 24 & 25 using discount code: TOMTOM26. Limit 2 per person
20% off purchases
Why your support matters...
This celebration needs YOU and each of US to make it happen. Events are not cheap, even when they’re free. While we receive some generous corporate support, sponsorship only covers about half of our costs. Behind the scenes of this iconic event, expenses add up quickly for things like required police and security presence, liability insurance, A/V equipment, payment for all bands and performers, and more...
Each year, 25,000+ people come downtown for this beautiful celebration. If every attendee were charged admission, we’d be set. But that’s not the accessible party we’re trying to put on! In addition to waiving admission, Tom Tom also receives no alcohol or concession revenue. We elect to have an ABC permit for the block party in which all beverage income is retained by the restaurants in order to boost the downtown economy.
The Passport program is a substantial way the community can participate and ensure future Block Parties occur. Thank you for seeing the value of this beautiful community connector!
